Selina Sit
Chartered Accountant
Profile Summary
I am a Chartered Accountant with over 20 years of experience, including training with HSBC and collaboration on projects with Big 4 firms. Throughout my career, I have maintained the highest standards of professionalism and quality, working with businesses across a wide range of industries. More recently, I have focused on SMEs, gaining firsthand experience of what it takes to start, manage, and grow a business successfully. I provide proactive, cost-effective accounting and tax solutions designed to simplify the complexities of financial management. My goal is to take the stress out of managing your accountancy and tax affairs, allowing you to focus on running and growing your business. I take a personalised approach with every client, tailoring my services to meet your unique requirements. Whether you need ongoing accounting support, tax planning, or strategic financial advice, I am here to help. Please don’t hesitate to get in touch—I would be delighted to assist you.
Accounting Services Offered
Income Tax and Self Assessment
Preparation and submission of accurate self-assessment tax returns, ensuring compliance while maximising available allowances and reliefs.
Accounting and Bookkeeping
Comprehensive day-to-day bookkeeping and year-end accounts, providing clear financial records and meaningful reports to support informed business decisions.
Value Added Tax (VAT)
Guidance on VAT registration, compliance, and return submissions, helping you manage cash flow and stay fully compliant.
Business Advice and Support
Practical, ongoing advice to support business growth, planning, and strategic decision-making.
Capital Gains Tax (CGT)
Professional advice on capital gains tax planning and compliance, helping you take advantage of exemptions and minimise liabilities.
Corporation Tax (CT)
Preparation and submission of corporation tax returns, ensuring compliance while identifying opportunities for tax efficiency.
Regulation and Compliance
Support to ensure your business meets all statutory and regulatory requirements, reducing risk and maintaining good standing.
National Insurance Contributions (NIC)
Advice and support on employer and employee National Insurance obligations to ensure correct contributions are made.
Making Tax Digital (MTD)
Assistance with compliance under HMRC’s Making Tax Digital initiative, helping your business meet reporting requirements efficiently.
Who Selina Sit Works With
I work with a wide range of clients who value clear, proactive accounting and tax support, including: Start-ups and New Businesses – Guidance from initial setup through growth Small and Medium-Sized Enterprises (SMEs) – Ongoing accounting, tax, and advisory support Owner-Managed Businesses – Tailored solutions for management and strategic planning Self-Employed Professionals and Contractors – Practical, easy-to-understand guidance on tax and compliance Established Businesses and Growing Enterprises – Strategic advice to improve efficiency and support expansion Each client receives a personalised service designed to meet their unique needs and help them achieve financial clarity and success.
Accounting Philosophy & Approach
My approach is built on clarity, accuracy, and proactive support. I believe accounting should empower business owners, not overwhelm them. I take the time to understand each client’s business and personal goals before offering advice, ensuring solutions are practical, relevant, and impactful. By providing transparent communication, identifying opportunities for tax efficiency, and delivering meaningful insights, I aim to remove the stress from financial management so clients can focus on running and growing their business.
Fees & Charges
I believe in transparent, predictable pricing, giving you peace of mind and control over your finances: No Hourly Charges – You will never be billed by the hour, so costs are clear from the outset. Fixed Fees Agreed in Advance – All fees are confirmed before work begins, ensuring certainty and avoiding surprises. Cost-Effective & Cash Flow Friendly – Fixed fees help you manage your cash flow while receiving high-quality services. Tailored to Your Needs – Fees are designed around your individual requirements, ensuring you only pay for the services you need. Local Presence, National Expertise – Benefit from personal, local support backed by the knowledge and experience of a broader network. This approach allows you to focus on running and growing your business while knowing your accounting and tax affairs are in safe hands.
Areas Served
Kent, London